Addressing the current challenges involved in the treatment of acute and life-threatening bleeding is key for improving patient outcomes. The timing and nature of the haemostatic interventions are currently in focus. Recent military experience has brought massive transfusion protocols into the civilian setting, while improved point-of-care technologies and the wide availability of purified clotting factor concentrates now allow for the implementation of early, targeted, goal-directed therapy. The evidence supporting the use of these approaches was critically appraised by four leading experts at a CSL Behring-sponsored satellite symposium entitled: ‘The challenge of rapid and targeted treatment of acute bleeding’ at the European Society of Anaesthesiology Congress (Euroanaesthesia 2012), and the benefits of a multidisciplinary approach to coagulation management were highlighted.